BKW

I'm probably a johnny-come-lately on this one, but Belgian Knee Warmers is a good place to lose a few hours, if you need to do so. In the past few days, I've watched the last 10k of Lance's 1993 World Championship win, learned what PRO really means, and had some external confirmation that Cannondale truly makes a fine, fine product. If you're a cyclist, and love the odd sub-culture of our sport, BKW might be the zeitgeist you've been looking for.